Discover the Rolex collection

Discover the Rolex collection

explore the collection

“Welcome to a world of uncompromising quality, excellence and expertise. Let us share with you our story and our passion perpetuating Rolex values in the very heart of Sofia.”

Ashod Shakaryan

Values

Rolex Boutique

Our Rolex boutique reflects the values, shared by the brands we faithfully represent. As a sole Official Rolex authorised retailer in Bulgaria, our boutique at 34 Vitosha blvd. hosts an extensive collection of the latest Rolex creations, displayed in an ambiance of luxury and privacy.

Special luxury experience

A Crown for a Lifetime

The purchase of a Rolex watch is a unique and special luxury experience. Our professional and experienced consultants will be pleased to assist and guide you through the process.

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An ambassador

Authorized retailer

An ambassador

Being ambasadors of the world's most renowned brand is an honor and privilidge for us at Besha.
We will help you in choosing the best Rolex watch according to your personality, taste and lifestyle.

Rolex Service

Professional expertise

Rolex Service

The Rolex boutique is home of the only official Rolex Service in Bulgaria. Our experienced watchmakers are trained and certified to meet Rolex standards of excellence.

We follow the Rolex Service Procedure, designed to ensure that every timepiece leaving the Rolex workshop complies with its original functional and aesthetic specifications.

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Latest news

Bright presence of Rolex new models at Baselworld 2019

Surprising your supporters with an innovative and inspiring approach, creating models that go beyond expectations is not an easy task. However, Rolex keeps doing it every year. Have a look at the novelties, presented at Baselworld 2019.

26 Mar, 2019, Sofia

Tudor Baselworld 2019 novelties

While it is neo-vintage in conception, its manufacturing techniques, reliability, robustness and the quality of its finish are consistent with today's most rigorous requirements.  

25 Mar, 2019, Sofia

Rolex and cinema

The Swiss watchmaking brand deepens its commitment to perpetual excellence in cinema.

25 Mar, 2019, Sofia

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Official Retailer

Tudor

        

besha collections

Rolex Boutique

34 Vitosha Blvd. ,
1000 Sofia, Bulgaria
+359 2 981 38 70
info@besha.bg

Service

36 Solunska str. ,
1000 Sofia, Bulgaria
+359 2 980 84 39
service@besha.bg

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