Tudor

Discover Tudor collection

Hans Wilsdorf's legacy

Tudor watches

Considered to be a Rolex subsidiary, Tudor watches were conceived by Rolex founder, Hans Wilsdorf in 1946 when the public was ready to recognize and appreciate a product with a more modest price, whose technical, aesthetic and functional qualities, as well as its distribution, were guaranteed by the Rolex brand, which had already earned worldwide renown for the high quality of its timepieces. They are distinguished as classical, sporty watches for diving, inspired by the Swiss legacy.

Retro style

Swiss made

The watches are inspired by the retro chic design of the 1950s and 1960s. The Tudor brand is a distinct watch collection based on Tudor dynasty’s heritage, technical prowess and acute sense of style and is distinguished for classic, sport, diving and heritage-inspired watches, all Swiss-made.

#BORN TO DARE - Spirit for adventure

David Beckham

Beyond philanthropy and football, David Beckham has worked his way up to the status of much more than a legendary player. Facing the fear of what comes after a sports career and building on his ambition, he established himself as a global style icon. His influence on popular culture transcends the pitch. A model, an actor and now owner of Inter Miami CF, he counts hundreds of millions of fans around the world. David Beckham wears the Black Bay Bronze, a 43 mm divers’ watch inspired by the brand’s history and fitted with the TUDOR Manufacture Calibre MT5601. He also wears the TUDOR Royal, the epitome of versatile sport-chic with its integrated bracelet, notched bezel and automatic movement.

Black Bay Collection

Tudor Ambassador

All Blacks and Beauden Barrett

Since 2017, New Zealand’s national rugby team, the legendary All Blacks, together with their explosive playmaker Beauden Barrett, have been ambassadors for TUDOR and its #BornToDare signature. Since 1884, New Zealand’s national rugby team, the All Blacks, has enjoyed a win-rate of over 75%, making it one of the most successful teams of all time in any sport. All Blacks show they are ready and up for anything when they perform the Haka, the world-famous, awe-inspiring Māori challenge before every test match. All Blacks playmaker Beauden Barrett was named best rugby player in the world in 2016 and 2017. His personal style is daring and decisive.

The Black Bay Dark, a sporty, vintage-inspired “all-black” steel model, whose colour comes from its black PVD finish, and the Black Bay Steel, renowned for the iconic red triangle on its rotating bezel, can both frequently be seen on their wrists. Tested to the extreme, just like the All Blacks, these models represent TUDOR’s uncompromising watchmaking philosophy and expertise.

Black Bay Collection

Tudor Ambassador

Jay Chou

Musician. Actor. Director. Icon. For over a decade, the ‘King of Asian Pop’ has pushed boundaries around the world. From Taipei to Hollywood, Jay Chou is always ready to go where the next challenge takes him. Jay Chou sports the TUDOR Royal, with its cutting-edge technical performance and refined aesthetic it sits at the crossroads between classic and sports watches. As a man of taste and culture, Jay Chou also wears the TUDOR 1926, a highly refined while understated mechanical timepiece blending traditional horology aesthetics and contemporary high-performance watchmaking.